Cereal Festival
The National Cereal Festival returns June 14, 2025!
National Cereal Festival June 14, 2025! If you are unfamiliar, this signature festival highlights Battle Creek’s heritage as the birthplace of the cereal industry and is a tradition that has drawn people far and wide for over 50 years.
The Cereal Festival will take place on Saturday, June 14, 2025, on McCamly St. starting at Michigan to Hamblin Ave., from 8:00 am to 12:00 pm. Festival activities include live music, entertainment, vendors and children’s activities. The vendors will operate from 8:00 am – 12:00 pm. The event is held rain or shine!
For any questions or additional information contact Kelly Walden at [email protected] or Kaycie Chrystan at [email protected]
Sign-up HERE to become a 2025 vendor!
Sign-up HERE to become a 2025 sponsor!
Sign-up HERE to join the 2025 Cereal Parade!
Cereal Festival Forms
Become a SponsorPhotos
Look through our room tours and photo galleries to start thinking about how your event will take shape at the Kellogg Arena.
Directions & Parking
The Kellogg Arena is located downtown Battle Creek, close area hotels.
